02/19/2020
ALBERTO Bike
Pedal Power
ALL I WANNA DO IS – BICYLE BICYLE BICYLE
Fashion meets Function. Detail meets quality. Experienced cyclists have long agreed: ALBERTO Bikepants are the first of their kind to play in a league of their own. While conventional trousers are quickly challenged with the movements of biking in the city, and/or leave something to be desired in terms of function and appearance, the original styles from ALBERTO once again prove that there are other ways of doing things.
HIGH ENERGY: BIG HITS FOR MEN. AND WOMEN.
Highly elastic Superfit Gabardine Chinos, for example, are timeless label classics in blue and beige. A further it-piece for every city cyclist: the extra-light as well as comprehensively heat-regulating and dirt-repellent 3xDRY® Cooler in black. Rough & Raw is the motto for the jeans. The deep blue and emphatically slim cut version delivers power in the form of Dynamic Superfit Bi-Stretch with a degree of elasticity of over 40 percent and thus offers maximum freedom of movement every time you pedal, while the water-repellent ecorepel® denim lives up to its status as a real collection highlight. The authentic eco denim made of organic cotton and recycled high-tech fabrics also promises optimum freedom of movement with a perfect rebound and a super soft feel. This season's Runner pants are also breathable, quick-drying, water and UV-resistant. Made from Revolutional® fibres, these pants are powerful in all weathers, but are still a real lightweight. And finally, there's the Dynamic Superfit Coolmax Denim, a functional, breathable pant that looks like a pair of jeans on the outside, while cooling, fast-drying Coolmax fibres on the inside wick moisture away from the skin in a flash - perfect as shorts or as a long version. The mix with Dynamic Superfit & Luxury T400 fibres guarantees optimum freedom of movement with maximum shape retention.
Ready for anything
Of course, the original ALBERTO Bike Pants are not only high-end materials that can withstand any weather and cover a distance of at least 3,000 km before the first signs of fatigue appear. The trousers also score stylistically across the board. The innovative, high cut in the posterior area and an integrated slip band on the waistband reliably prevent a shirt from slipping out. Cleverly positioned reflector strips on the back pockets as well as reflective elements in the form of Alberto lettering, and a stylised bike and/or narrow stripes on the trouser turn-ups ensure more safety at all times of the day. The look is rounded off by a leather patch with theme embossing and a waistband with bicycle illustrations.
The text and image material is available for downloading at:
press.alberto-pants.com
ALBERTO regards itself as a culturally influenced pants label in motion, developed for people on the move. People for whom quality, comfort and freedom play an important role, people who seek relevance and find style. Founded some 100 years ago with the goal of becoming a dynamic, innovative presence in the international fashion world and constantly setting new standards, the brand has remained true to its founding ethos to this day. Contemporary craftsmanship and design testify to this as well as the company's own concept store or the use of intelligent, voice-controlled interaction systems. So, what began as a small pants manufacturer, has long since established itself with numerous collections - for urban cyclists, for example: A brand that aspires to anticipate the needs of its customers and unite them into an inspiring lifestyle concept that goes beyond all trends.